Simona Sinesi

SDA Bocconi (Milan), Yunus Business Center Director,
Italy

Simona is a professor of Social Innovation at the University of Tor Vergata, as well as Marketing at LUMSA University in Rome and Palermo.

With over 25 years of experience, she has worked for 16 years in the Global Marketing Teams of Coca-Cola, Unilever, Barilla, and Sony. 

In 2014, she decided to shift towards the realms of impact and social innovation, founding NEVER GIVE UP, a non-profit organization that has transformed the narrative around eating disorders, the leading cause of death by disease among 12 to 25-year-olds in Italy.

She is the author of the book 'Social Impact in your hands®', which features a preface by Muhammad Yunus. She is a TEDx Speaker (2 times), TEDx Curator, and TEDx Licensee.